Transformer

Patent granted!

Finally the patent for our innovative blister pack is granted! Our new design opens up for new ways of usage, new packaging design (child safety, less material necessary, better user experience and more) and overall lots of new possibilities for companies within pharma, healthcare or packaging. And we are interested in working with you all! Contact us for more info.

View or download a simple video here: Download Blisterpack5

New product for the winter

Soon Skeppshult will introduce a product designed by us, perfect for bringing light into Scandinavian winter nights. It has been shown at Formex a month ago and will be in shops in time for christmas.

Vacation, parental leave and other news

Summer is here! We are going to have vacations, Peter are going to have a long parental leave and Johan is going to work as an Innovation Counsellor at ALMI /IK2. But we will do an hour or two at the office evenings and weekends. But as you understand it we will be even less updates than usual. But please send us an email if you would like to contact us, we will check our inboxes regurarly. /jb

Ease of opening

I was at an interesting conference about user friendly packaging on the 30th of april at Danish Technological Institute. Inspiring speakers and interesting and people. At the very boring and traditional "sit down by the table and take a picture" you can see Rama Gheerawo, Innovation leader at Helen Hamlyn Center, the Royal College of Art. He was talking about an amusing example of an easy peel bacon package - that apparently hadn´t been tested on real consumers before launching. /jb

Beefeater Design Challenge - making prototypes

On the 28th and 29th of april we visited Lidköping and the old Rörstrands factory together with the other invited designers. Two intense and interesting days of work. The competition will be announced on the 19th of may. Local news channel visited. /jb

Beefeater Design Challenge 2009

Transformer is one of ten chosen designers in Sweden to take part in the Beefeater Design Challenge 2009. Trendgruppen arrange the competition. /jb

Online shopping på svenska!

Online shopping! We have started our ONLINE SHOP in swedish where you can buy our products that we have designed for different brands such as Sagaform and Åhléns. We thought it would be interesting for you to buy directly from us instead of from a ordinary online shop or department store. I hope you will enjoy! Don´t hesitate to contact us if you have any questions /jb Ja, nu har vi alltså sparkat igång en online shop även på svenska (eller webbutik? webbshop? elektronisk handelssida? elektronisk internetbutik? , ja ni förstår...) Än så länge säljer vi produkter som vi har formgivit för Sagaform och Åhléns. Vi hoppas att ni tycker det är roligare att handla direkt av oss istället för av någon jättestor kedja eller anonym webbshop. Hör av er om ni har frågor. Vi försöker skicka era ordrar redan samma dag och det lyckas vi nästan alltid med. /johan

Transformer at Pecha Kucha #5 in Malmoe

We will show projects and products at Pecha Kucha #5 in Malmoe the 28th of january. What is Pecha Kucha Night? Each presenter is allowed 20 images, each shown for 20 seconds each - giving 6m40s of fame before the next presenter is up. This keeps presentations concise, the interest level up, and gives more people the chance to show. The presentations starts at 2020 and Babel is open from 1900. /jb

Odd appearance

Our salad servers that we designed for Sagaform last year has appeared in national swedish TV in a show called Stjärnorna på slottet (Stars at the castle) After 37 minutes and 40 seconds in the second episode our salad servers appear for the first time in the hands of famous actor/writer/comedian Jonas Gardell /jb

Merry Christmas!

Now it´s time for us to spend time with friends and relatives, some good food and our Nut bowl/Nut game :) So until next time, Merry Christmas and a Happy New Year! /jb & pp

Christmas shopping!

Our product Pasta & Parmesan was one of 24 chosen products to be featured and sold at Designgalleriet in Stockholm. The products was chosen by a jury (i.e Eero Koivisto from Claesson Koivisto Rune) Designgalleriet is open daily until the 22nd of december. This saturday and sunday (13 and 14th of december, 10am-3pm) we will also sell Pasta & Parmesan right outside our office at the S:t Gertrud Christmas Fair. And don´t forget about our ONLINE SHOP! /jb

Online shopping!

We have started our ONLINE SHOP where you can buy our products that we have designed for different brands such as Sagaform and Åhléns. We thought it would be interesting for you to buy directly from us instead of from a ordinary online shop or department store. I hope you will enjoy! Don´t hesitate to contact us if you have any questions /jb

Photo session

We met Jesper Klemedsson the other day for some new pictures.

/jb

One of four teams in the final

Last thursday I was cooking in Stockholm at a stage in front of a jury and 200 dinner guests in the cooking competion Årets Hemmakock by Tasteline. My recipe was choosen as one of four but... the two headed team (Anne and Dagmar) from Stockholm won. Congrats!
(pictures by Jonas Melcherson, Tasteline)

/jb

Cooking and competition

A few weeks ago I sent in an recipe for a competition at Tasteline. It is called Årets Hemmakock, which means something like - This years best unprofessional chef.
My recipe was chosen to represent Skåne and if the jury continues to like it I will be cooking live in Stockholm in November.

/johan

Bikes and heads

Lovely to see some new design for safer biking and a little less sterotype designed headgear (coloured plastics, composites and that sporty look can be so boring) Yakkay is a new danish brand that you probably can buy at a store near you very soon. Some of the people behind it is well known Tools design.

/jb

Pasta & Parmesan is a true bestseller!

Our Pasta tool that we designed for Sagaform in 2007 has now been for sale for a few months with great results! From the beginning it has been among the top five selling items in the Sagaforms collection. That makes us kinda happy, after all, design isn´t all about prototypes and ideas. It is also about making products that attracts people and adds extra value for the clients brand.

We have our own onlineshop (på svenska and in english) thus making it possible for you to order directly from us, otherwise you can buy our Pasta and Parmesan here:

US
A + R Store

UK
On the table

Sverige
Vår egen webbshop!

World Wide
Our own online shop!

/jb

90 days 90 models

A friend and from time to time, a partner in different projects is doing a nice project for herself. Josefin Kvist will make 90 models of different products within 90 days. And so far it has been inspiring and impressive, so check it out!

/jb

Visions and ideas of new bicycle lanes

The city of Malmoe is building, growing and building a lot. Malmoe has since 2003 been a part of a EU financed project called SMILE (Sustainable Mobility Initiatives for Local Environment) As a part of that Transformer and two architect companies (Testbedstudio and UiD) were invited in april to create ideas, visions and improvments at two specific bicycle paths in Malmoe. We have just finished the project and we are now eagerly waiting, some of the ideas will be tested at a demonstration bicycle lane this summer. We´ll keep you posted.

/jb

Snapshots from the exhibition at Svensk Form

Visons for new bicycle parkings

For more thoughts and explanations, visit Svensk Form or send us a mail.
Best regards

/jb